This will be the 70th year of Smilin’ Jack at the Phillips 66 Los Angeles Refinery, and we are rollin’ out all the stops! The 76® brand and the Phillips 66 Los Angeles Refinery are teaming up with the Los Angeles Dodgers Foundation to support STEM education for 5,000 youth in the Los Angeles area. Phillips 66 Company is donating $35,000 to support STEM education in the Los Angeles area, and we are encouraging your consumers to join in the effort.
Starting September 19, consumers can text FUEL to 41623 to donate, and the first 500 consumers to donate $76 or more will receive a limited-edition Smilin’ Jack pin and a Los Angeles Dodgers and 76 co-branded hat. Starting on September 27, there will also be an online auction for fans to bid on game-used items and memorabilia autographed by their favorite players. Both components of this campaign will close October 7. In addition to these opportunities to raise money for STEM education, there will also be a dedicated raffle at the October 1 Dodgers game.
You will see support for this campaign through social media, the My 76® mobile app and in-stadium.