September 2025

Revamped SBR Now Available in Gateway!

The Site Branding Request (SBR) process just got a major upgrade—and it’s now fully integrated into Phillips 66 Gateway! Whether you’re submitting a new request or tracking existing ones, the experience is smarter, faster, and more transparent than ever. 

What’s New? 

Smarter Form, Cleaner Flow 
The new Phillips 66 Gateway SBR form offers a seamless experience for both you and your support team. All submitted sites are now visible under Gateway’s Performance menu, making it easier to manage branding efforts across locations. 

Simplified Image Submission 
No more juggling emails or external uploads—site images and renderings can now be attached directly within the SBR form. It’s quick, intuitive, and built for speed. 

Phillips 66 Backoffice Integration 
Submitted form data flows directly into your sales reps’ back-office systems, streamlining operations and accelerating deal timelines. 

Streamlined Communication 
Automated email notifications keep everyone in the loop. Just like the previous Qualtrics form, both you and your sales rep will receive alerts when requests are submitted and ready for review. 

Improved Tracking & Transparency 
Sales teams can now easily view and manage SBR submissions, ensuring better visibility and faster follow-ups. 

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