Upside helps shift demand to your stations

Learnings from NACS State of the Industry Summit and what you need to know: Fuel sales drove higher industry revenue in 2022 – entirely driven by sign price. However, U.S. gasoline demand continued to lag 2019 levels by 6.7%. Upside helps shift demand to your Phillips 66 stations by providing you exclusive access to millions of consumers on the Upside marketplace. With top-performing fuel retailers seeing a 4-7% volume lift. Global & U.S. market outlook remains uncertain. It is very unlikely that we’ll see fuel prices or margins rival last year’s. Upside’s promotions move dynamically with fuel margin, ensuring profitability for your Phillips 66 stations in all margin environments, with fuel retailers seeing an average of 60% ROI. Consumers are becoming increasingly more price-sensitive as debt continues to rise & government support lessens. Differentiation will be vital to winning their business. Upside’s promotions and exclusivity ensure that consumers will find your stations, not your competitors when looking for relief at the pump this summer. To learn more about how Upside is helping consumers find your Phillips 66 station, email phillips66@upside.com

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