Upside has announced unprecedented demand in 2022. Over the past year, they have seen rapid growth on both the user and merchant sides. “No matter the market condition, we grow,” explained Upside co-founder and CEO Alex Kinnier. “Because every merchant needs more profit and every consumer needs purchasing power. Making meaningful progress in growing our restaurant and grocery partnerships has made our product more valuable to consumers and merchants, and that’s reflected in the growth we’ve seen this year.”
As a result, user count has increased by 270%; offer claims have increased by 280%; and new merchants joining the platform have increased by 157% year-over-year. Transactions have doubled through the Upside platform each month, subsequently doubling the impact on their communities. We’ve seen app activity nearly triple in three months as demand skyrockets, driving more people to use the Upside app and visit Phillips 66® branded stations.
Upside continues to drive demand and further expand your business’ reach to access the highest-value potential customers with our integrated partners such as Uber, Lyft and Instacart.
Want to learn more about how Upside continues to drive demand to your Phillips 66 stations?