Consumers are loving saving up to $0.25cpg off at your site(s). So, we’re giving them two more quarters to continue the rollbacks.
The Q4 2021 – Q1 2022 mobile pay discounts garnered over 2 million transactions, with consumers saving up to $0.10cpg by paying through a branded app, with an additional $0.15cpg off when they used their Phillips 66®, 76® or Conoco® branded credit cards or Direct Pay. Because of the success of these quarters’ mobile pay promotion, we’re extending this offer through Q3 to keep driving new consumers to your site(s) – nurturing loyalty with every quick and secure fill-up at your pumps.
This is a great time to remind your consumers about all the ways to pay through their branded app, including the availability of PayPal, Venmo, Apple Pay, Google Pay and more. The integration of these apps into the mobile wallet allows them to use their funds saved within these platforms at your site(s) while also taking advantage of savings through the My Phillips 66, My 76 and My Conoco apps. If you are onboarding new employees or are looking for inspiration for creative ways to promote mobile pay at your site(s), visit the Mobile Pay Advantage website where training tools, videos and more are at your fingertips.
Although the Destination Excellence contest will be wrapping up soon, you and your employees should continue to use the creative you came up with to promote mobile pay and keep consumers engaged with happenings at your site(s). And, if you have a way to spark conversation with consumers or any other unique idea you want to share, the Customer Innovation Challenge is giving your ideas the support and resources they need to become a reality, with the chance to win $40,000 of fuel.
Updated POP will be arriving soon, displaying the new dates for this continued promotion. Be sure to display signage according to the placement guides included in the POP kit as soon as received. Questions about POP can be directed to Pointsmith at 888-582-1380 or phillips66emailorder@pointsmith.com.