We’re excited to unveil our branded sponsorships for the 2024-2025 NFL Season! This season we’re bringing the GO the football field. We’ve expanded our NFL sponsorships to help engage consumers, build loyalty and drive traffic to Phillips 66®, Conoco® and 76®-branded sites.
This fall, consumers can look forward to exciting GO GO GOTM experiences as we team up with:
- The Denver Broncos: We’re back as a sponsor of the Denver Broncos! In 2023, we rolled out new promotions to support the sponsorship and this year, we’re GOING even bigger. We’re engaging fans across the Rockies with exciting promotions and advertising from the pump to the field.
- NEW! The Seattle Seahawks: We’re excited to introduce our new sponsorship with the Seattle Seahawks. The Seahawks are the most popular professional sports team in the Seattle market by multiple metrics. They have the largest social following, highest percentage of avid fans, and the most crossover fanbase across other local teams. As the only NFL team based in the Pacific Northwest, the Seahawks attract support from a wide geographical area that includes parts of Alaska, Idaho, Montana, Oregon and Utah. We’re excited about this opportunity to build engagement with Seahawks fans!
Our NFL Ticket Sweepstakes will support each of our sponsorships while building consumer loyalty and promoting the Fuel ForwardTM App.
- Denver Broncos: Fans in Colorado can enter to win two tickets when they pay for 8 or more gallons with the Fuel ForwardTM App July 29 – December 29, 2024.
- Seattle Seahawks: Fans in Washington can enter to win two tickets when they pay for 8 or more gallons with the Fuel ForwardTM App July 29 – December 15, 2024.
The Sweepstakes will be supported through POP, social media, digital advertising, email campaigns and the Fuel ForwardTM App.
Upcoming Denver Broncos and Seattle Seahawks POP kits will be shipping to sites later this month, with delivery on July 26, 2024 for July 29 installation/promotion start date.
Broncos and Seahawks Standard Pump Toppers
We’re excited to kick off the NFL season in just a few weeks! We’ll announce exciting activations and branding highlights throughout the season. Our commitment to sports sponsorships is rooted in their ability to engage vast audiences and cultivate fan loyalty. Our goal remains unwavering: to leverage these sponsorships to help build consumer loyalty and drive traffic to your site(s).
