Uber and GetUpside have teamed up to offer GetUpside promotions to millions of Uber and delivery drivers, encouraging them to fuel up at participating stations and c-stores nationwide. GetUpside is an app that puts your business on exclusive maps for users, giving them specialized promotional offers along with competitor blocking capabilities that keep your site(s) at the forefront of consumers’ minds as they’re looking to fill up. As the U.S. continues to return to normalcy following the COVID-19 outbreak, this partnership is capitalizing on the increase in Uber traffic as well as the continuing trend for food delivery nationwide – tapping into this market will help increase your market share in the area.

Phillips 66 marketers have already captured 18,300 new consumers, 63,000 new transactions, 518,000 new gallons and $225,000 in new profit as a direct result of this partnership. As these numbers continue to grow, this opportunity is making sure your site(s) are the first drivers see on the block, creating lasting loyalty as these new consumers begin to rely on your business to fuel theirs every day.

This offer rollout is the first phase of the partnership, with plans for more extensive collaboration in the coming months. Read more on Reuters or reach out to your GetUpside account manager to understand what this partnership means for your station. If you’re not signed up for GetUpside yet, click here to learn more. With no IT integration necessary, this could be one of the easiest and best decisions you can make for traffic to your site(s).