A new promotion is headed your way — and it’s designed to help drive more traffic to your sites. Beginning October 1, consumers can save an additional 25¢ off per gallon through the Fuel Forward® App at participating California locations. Learn more about how this promotion will be supported at your sites below.
Offer Overview
The promotion provides an additional 25¢ per gallon discount on fuel purchases made via the Fuel Forward® App at participating stations across California. This excludes renewable diesel and certain fuel types. The offer is designed to incentivize app usage and deepen customer loyalty during the final quarter of the year.
- Promotion Period: October 1 – December 31
- Eligibility: All California sites except TLA; excludes diesel
- Redemption: Every fill-up using the Fuel Forward® App
- Stacking: Offer stacks on top of all other promotions
- Limit: No limit — customers save 25¢ every time they fill using the Fuel Forward® App
Placement and Visibility
To ensure maximum reach and impact, the promotion be supported through:
- Point-of-Purchase (POP) Materials:
New standard pump toppers will arrive at stations to replace the Q3/Q4 creative. These will be available in English and Spanish to reach a broader audience. - Mobile Assets:
Including deal cards, interstitials, and message center alerts to reinforce the offer digitally. - Email Campaigns:
Targeted communications will help drive awareness and engagement.
