This is a reminder to all stations of the Dark Audit 60-day window to rectify Q1 infractions in order to pass the Q2 Dark Audit. Failures corrected and submitted via the cure process need to earn 80% or above to pass. The Dark Audit assessment surveys:  For more information, please visit the Excellence in Action […]

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Help us improve amenity units at branded sites by sharing your feedback in a quick 10-minute survey. Let us know what works, what doesn’t, and what you’d like to see in the future.   […]

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As part of the California Renewable Diesel rollout, we installed round coroplast Renewable Diesel signs on Main ID and Secondary Price Signs to highlight the availability of Renewable Diesel in the market. While this was once a key differentiator, it no longer serves that purpose as others now offer it as well.  Most of these […]

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At Phillips 66®, Conoco®, and 76®, we value your insights. That’s why we’re conducting a survey on amenity units—exterior waste receptacles typically located near gas pumps, which may also include washer fluid buckets, squeegees, and paper towels.  We want to hear from you! What do you like about your current amenity units? What could be […]

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The 2025 Excellence in Action Guidebook is now available, providing essential guidelines for retailers to help enhance site-level performance. Additionally, the Q1 2025 Dark Audit survey has commenced, focusing on lighting-related assessments. Please note that shopping has been paused in Los Angeles County through the end of January.  2025 Excellence in Action Guidebook  The 2025 […]

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Prepare for 2025 with the new Q1/Q2 Fuel Forward® App POP! Designed to help drive consumer preference and loyalty, this POP features the applicable Fuel Forward® App offer (for mobile-enabled sites) with an invitation to consumers to Download, Stack, and Save! Kits will be delivered December 27, 2024, for a January 1, 2025 installation date. This POP […]

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To celebrate the exciting 2024 LA Dodgers season, we’re shipping pennants out to all Los Angeles area sites this week. Each kit will contain enough pennants to place one pennant on each pump. Sites may keep them featured on pumps until the end of the year. Please review placement guide for more information.  […]

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Q3/Q4 POP kits will arrive at your site(s) this week for installation on July 1. Learn more about the POP kits and view the placement guide. […]

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Please ensure the new GO GO GOTM POP has been installed for Q1 2024. […]

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Get ready for 2024 with the new GO GO GOTM POP! POP kits will arrive at sites in the coming weeks. […]

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