May 2024

76® Renewable Diesel POP Refresh is here!  

This month, we’ve introduced the new 76® Renewable Diesel POP! All sites should have received the kits at this time and should be displaying if supplying 76® Renewable Diesel.  

The signage kit includes:  

  • Pump topper: quantity is based on your store profiles. Your POP Kit should contain enough Pump Topper Inserts to fill 50% of your Pump Topper Frames. 
    • NOTE: If your site is currently participating in the Dodger Ticket Promotion, you will not receive 76® Renewable Diesel Pump Toppers. Please continue to display 50% Dodger Ticket and 50% National Campaign Pump Toppers. 
  • Lug-ons: quantity is based on your store profiles. Install One per dispenser paired on the same side of the pump as the 76® Renewable Diesel Pump Topper. 
    • NOTE: If you did not receive 76® Renewable Diesel Pump Toppers because you are participating in the Dodger Ticket Promotion, you may install Lug Ons on either side of half your dispensers. 
  • Brochures (pack of 100) – One pack per site. Display in the back pocket of your existing Indoor App Holder. 

The lug on is designed to help engage consumers through the QR code driving to 76.com. At 76.com consumers can learn more about Renewable Diesel, it’s benefits, FAQs and current offers. 

The Pump Topper helps educate consumers about 76® Renewable Diesel. 

Please visit Phillips 66 Gateway to view placement guide and more POP information. To order more POP or update your store profile, please visit Marketing Shop at 76.PointsmithEngine.com. You can also contact Pointsmith directly via email Phillips66EmailOrder@pointsmith.com or call 1-888-582-1380. 

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