This football season, Conoco® is kickin’ it with the Montana State Bobcats and Colorado State Rams, and we are delighted to introduce an exciting, new promotion to further engage college football enthusiasts and drive fans to your site(s). Here’s how it works: Fans will see an in-stadium video informing them about the promotion and how to receive the lucky Conoco Coin. At the end of each home game, Conoco will be distributing 250 co-branded coins at select gate exits, upon leaving the game. The coins will go quickly, so fans are encouraged to act fast.
Fans who receive one of the limited Conoco Coins will be directed to visit a participating station to redeem the coin for that week’s special prize. For fans’ convenience, all participating stations will be within a three-mile radius. Prizes will include branded Bluetooth beanies, touchscreen gloves, Tile trackers, stainless steel tumblers and much more!
The Conoco Coin promotion will be supported through both colleges’ radio stations as well as with engaging in-stadium videos, starting in early September and running through the end of the season in November. Through this promotion, we hope to further create brand loyalty and affinity among this young demographic of consumers—motivating them to Choose Go whenever the chance is presented.
If your site is participating in the Conoco Coin promotion, we encourage you to share your feedback.