Communicating with consumers about 76® Renewable Diesel is even easier with new POP materials at your site(s)! Last week, you should have received 76 Renewable Diesel counter cards and lug-ons. Please discard the existing paper consumer handouts and replace with the new POP immediately. The new counter cards feature a QR code consumers can scan to easily learn about the benefits of 76 Renewable Diesel.
Your brand is helping pioneer the future of energy, and the addition of renewable diesel at your site(s) is a major step forward. We have compiled a list of the top features of renewable diesel below and encourage you share them with your employees so they can answer consumer questions.
Do you know the benefits of 76 Renewable Diesel
- It is a diesel fuel that is made from 100% renewable sources (vegetable oils and fats) that undergo chemical processing to make renewable diesel fuel.
- Fully compatible with all diesel engines – drivers can seamlessly switch between CARB diesel and renewable diesel without any engine modifications.
- Lower carbon footprint than conventional diesel fuels, and it meets the Low Carbon Fuel Standard established by the California Air Resource Board (CARB).
- Significantly higher cetane than CARB diesel or Biodiesel that allows engines to burn the fuel better than regular diesel, improving performance.
- Higher cetane leads to enhanced engine combustion for a better burning fuel, meaning a smoother-running, quieter engine, as well as a rapid cold start for better cold-weather performance.
- An engineered molecule with a controlled size and properties, meaning an engine is getting a fuel it can burn completely, generating more power per cycle.
To learn more, click here.
If you have not received your POP materials, contact Pointsmith directly at 888-582-1380 or phillips66emailorder@pointsmith.com
